Level 9
With roots as an IBM-sponsored credit union, New
England Federal Credit Union (NEFCU) has a very
technical membership base that demands high
quality electronic services. Even back in the
1990s, the Vermont-based credit union recognized
the importance of having a state-of-the-art
website in place to satisfy the needs of their
busy members. NEFCU also knew that they wanted a
highly competent partner for the long run, not
just your average website developer. After
extensive due diligence that included a nationwide
vendor search and an in-depth interview process,
the senior management team chose a firm with over
ten years of experience and one that specializes
in Credit Union website development: Level 9.
Sharon Mueller, NEFCU’s Remote Delivery Manager,
was a key player in the vendor selection process
and an ongoing liaison with Level 9. She describes
their relationship: “Level 9 brings an incredible
openness and exchange of ideas to the table, so it
was a great choice for us to work with them.”
Since the credit union’s initial relationship with
Level 9 over five years ago, the firm has helped
NEFCU design, re-design and update their website.
Sharon emphasizes that “Level 9 is very innovative
and energetic. We really like their commitment to
leading edge technology and the strong retail
angle that their designers bring to the table.”
While some website developers have a “we know what
is best for you” attitude, Sharon appreciates
Level 9’s “back and forth approach that allows us
to build off of each other.” This “lead and
listen” outlook facilitates open communications
and is a hallmark of Level 9’s award winning work
with not only NEFCU, but dozens of other
progressive credit unions across the country.
Level 9’s eBranch solutions are designed to cross
channels (ATMs, kiosks, marketing materials, etc.)
with powerful brand integrations. Sharon confirms
this from experience: “Level 9 has a deep
understanding of our brand and has been a real
presence in effectively delivering our branding.”
Even though Level 9 is in constant contact with
NEFCU and performs updates on a regular basis,
Sharon and her team need to be able to perform
daily maintenance on their heavily trafficked
website. That is where Level 9’s suite of eBranch
Enhancements - eBranch Marketer, eBranch Monitor,
and eBranch Advisor - come into play. These
powerful but easy to use tools allow the credit
union’s staff to quickly make changes to their
website. For example, product rates are always
changing so it would not be convenient or cost
effective to have an outside firm handle this
ongoing task. With Level 9’s system in place, a
non-technical employee at the credit union can
make the changes in one place and they are
automatically replicated to all of the affected
pages on NEFCU’s website.
NEFCU has also found new uses for Level 9’s
solutions; according to Sharon “Level 9’s tools
have been such a good fit for us, and so open and
flexible, that we have deployed them internally on
our heavily used intranet.” Level 9’s talented
designers and experienced developers were also
called upon to assist with the transactional side
NEFCU’s operations with both online banking and
bill payment re-designs and integration
initiatives.
These successful projects have finally cumulated
in the ultimate partnership between Level 9 and
NEFCU – the formation of a CUSO called L9.com. One
of L9.com’s first and most important projects is
the development of Safe2Login which is a solution
that acts as a third-party trust authority that
meets NCUA Internet banking mutual authentication
mandates. Sharon confirms that “we have an
excellent relationship with Level 9 – they are
fantastic to work with. Together, we keep
learning, trying new things and working hard to
deliver a better and safer online experience for
our members.” |