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Young members hold the key to deposit growth.
Deposit growth and member retention don’t start at age 25—they start when families choose where their kids’ first accounts live.
The question is: how can your CU motivate parents and young members to open accounts years earlier—and keep those deposits with you for decades?
Join us for a concise, 30-minute webinar to learn how CUs are using youth financial literacy programs to:
• Drive real, recurring account activity—not dormant youth balances
• Transition youth accounts seamlessly into teen and adult relationships
• Position your CU as a long-term financial partner for the entire family
• Reinforce positive saving and spending habits that lead to stickier deposits
If growing deposits, increasing lifetime member value, and securing the next generation of loyal members are priorities for your CU, this webinar will be time well spent.